How to Create an Effective Marketing Strategy in 2018
On this episode of The Edge podcast, Michelle Krier, Senior Vice President at ClearEdge and Nikki Leonardi, Director of Account Delivery at ClearEdge sit down to discuss how organizations can best develop a marketing plan for 2018. Michelle and Nikki explain where organizations should start in creating a marketing plan, how to align your overall business goals with your marketing initiatives, how much money organizations should invest in marketing, how to assess ROI and so much more. If you’re interested in creating an effective marketing plan in 2018, this one’s for you.
[audio mp3="https://meetclearedge.com//wp-content/uploads/2017/10/MichelleandNikki.mp3"][/audio]