Month: April 2017

Brands- every organization has one, but not every organization utilizes their brand to its fullest potential. Janalyn Kidd, ClearEdge’s Senior Creative Director and Brand Strategist sits down with Emily to discuss the topic of branding. Janalyn shares what it means to have a strong brand, the advantages of having a strong brand and how companies can work towards building a stronger brand.

[audio mp3="https://meetclearedge.com/wp-content/uploads/2017/06/Emily-and-Janlayn-Interview.mp3"][/audio]

Emily Tatum interviews Jamie Delsing, Managing Partner, Owner and self proclaimed Chief Motivational Officer at Consultis, a technology staffing firm. Jamie shares her family history within the staffing industry and how her grandfather was one of the first individuals to bring the notion of contract workers into the market place. Jamie explains how the staffing industry has changed since her grandfather began staffing individuals in the 1940’s and what she’s looking forward to in the future of staffing.

[audio mp3="https://meetclearedge.com/wp-content/uploads/2017/06/Emily-and-Jamie-Interview.mp3"][/audio]

Social media is a huge part of many organizations’ marketing strategy and depending on the type of audience you’re targeting, it could be the most important marketing element. But it has to be done right in order to play a key role in your marketing strategy and serve the possibility of taking your organization to the next level. The first step in taking inventory of you social platforms’ competitive advantage and understand the type of content you should post starts with a social media audit. Digital Marketing Strategist, Maggie Christ, explains what a social media audit is, why it’s crucial for organizations to conduct and how you can get started on an audit today.

[audio mp3="https://meetclearedge.com/wp-content/uploads/2017/06/Emily_Maggie_Social_Audit.mp3"][/audio]