From the Client’s Mouth
Here’s what some of our clients have to say about their experience with ClearEdge Marketing.
“ClearEdge Marketing has become our ‘go-to’ marketing resource. Without our own internal marketing department, we have come to rely on ClearEdge for higher-level marketing initiatives as well as one-off projects. They help keep us on track to accomplish our marketing goals. I value their responsiveness to our needs; and have enjoyed our partnership.”
— George Walker, Managing Partner, iSphere
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“We wanted to increase our brand awareness while driving home a key differentiator for our company — using local IT talent. ClearEdge Marketing has a strong reputation for understanding the needs of IT services and staffing companies like ours which is why we chose them to create a marketing program that would help us distinguish ourselves from our competition. And distinguish we did! ClearEdge created direct mail and email tools that cleverly weaved in themes and visuals from our market that demonstrated our ‘local IT talent’ message. In the end, the campaigns have successfully helped to increase our name recognition and open the door to new prospects.”
— Jason Heibel, Account Executive, Talent Software Services
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“Since launching our quarterly e-newsletter, we’ve received several positive comments from clients and prospects. We receive comments about being grateful for the news and articles, one client even commented that it was a friendly reminder to reach out to our sales rep to meet with her. Our keep-in-touch program definitely has had a positive impact in furthering the CARA brand. Not to mention how it keeps our website current and provides content to post on social media pages. The ClearEdge team ensures that it is well-executed with value-added content.”
— Jane Ehrenstrom, Senior Vice President, CARA
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"As our expertise, capabilities and solutions continued to grow, we needed a name that would speak to our strength, talent and solid performance in the marketplace. ClearEdge was instrumental in
re-branding our firm with a clear vision that was executed and delivered with exceptional results.
Their knowledge of the staffing space was unparalleled and helped give our company the marketing edge we needed.”
— Dan Reynolds, Founder & CEO, Talon Professional Services
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“We began working with ClearEdge on a small project around 18 months ago and quickly realized a return on our investment. We were impressed with their ability to understand our business and be both strategic and tactical, plus their partnership allows us to ramp up/down marketing resources based on our business goals and budget. The bottom line: From increased media placements to return on demand generation efforts, we get results from ClearEdge.”
— Lynn Tsoflias, Vice President of Marketing, ArrowStream
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“The first time we invested in outside marketing, it was with ClearEdge Marketing. They came to the table with vast industry knowledge and an understanding of not only our business, but our clients’ business as well. They get sales—how marketing can make a difference in sales effectiveness. They love what they do and are passionate about making marketing an integral part of a business' success. However, what I believe is one of their greatest attributes is their character. Nearly three years after our project ended, we continue to lean on ClearEdge as a trusted advisor to our business. They believe in making a difference in our business, as if they are a part of our business, regardless if we’re a paying client or not. That to me is what sets them far apart from any other firm.”
— Jim Chomko, Vice President of Business Development, Solving IT
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“We originally engaged ClearEdge to work on a small project and were so impressed by their understanding of our business that we decided to engage them for additional marketing support, including a refresh of our website. For the first time in 12 years, we have a clear, differentiating and consistent message that will help our clients and consultants better understand our business and the value we deliver. ClearEdge is truly elevating our brand to the next level, and they continue to validate our belief that marketing is not an expense, but rather an investment in the company.”
— Lisa Schmid, Chief of Operations, Superior Consulting Services
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“We collaborated with ClearEdge to refresh our message strategy and overhaul both our website and blog. I say ‘collaborated’ because it felt like ClearEdge was a part of our team from day one. We told them our ideas, and they used their expertise to help us make informed decisions that would produce the best results. We’ve received several positive comments on our new, user-friendly Web site and blog, and feel they not only provide valuable, content-rich, comprehensive resources for both our clients and our candidates, but have evolved to reflect our company culture and who we are as a team. ClearEdge helped us accomplish exactly what we were after with both our messaging and our online presence.”
— Jeff Miller, Founder & Managing Director, EdgeLink
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“Although we initially engaged ClearEdge Marketing for a program to help us break into new accounts, we didn’t realize just how much of an impact their approach would have on our business. The sales campaign broke down client barriers, it set us apart from all of the other competitors trying to get in the door and significantly increased our activity even during a downturn. The ClearEdge team has been so insightful, knowledgeable and creative that we expanded the engagement to include updating our website, creating and managing our Facebook strategy and building sales tools. We thoroughly enjoy working with them, appreciate their industry knowledge and insights, and highly recommend the ClearEdge team to other companies looking to grow and evolve.”
— Jamie Delsing, Managing Partner, Consultis
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“We outsource all of our U.S.-based marketing and communications efforts to ClearEdge Marketing because their understanding and experience in our industry is unrivaled in the market. Making ClearEdge an extension of the Harvey Nash team has directly impacted the name recognition and growth of Harvey Nash’s business in the U.S. I have managed multi-million dollar companies, worked with marketing departments and agencies of all sizes, and I have never experienced such talent in one group. Their outsourced business model means Harvey Nash can access that talent at a fraction of the cost of a full-time marketing department. ClearEdge provides tremendous business value.”
— Robert J. Miano, President & CEO, Harvey Nash USA
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"As our company grew, so did our need for a strategic marketing partner that understands our business. After interviewing several firms, we chose ClearEdge Marketing because of their exclusive focus on, and extensive experience in, the IT services industry. It was a very wise choice. ClearEdge has helped us create sales tools that enhance sales productivity, while effectively demonstrating the value and benefits of our service offerings to our target audience. ClearEdge professionals are strategic, responsive and wonderful to work with."
— Jeff Tavangar, Founder & Managing Director, The Armada Group
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“We originally decided to work with ClearEdge based on their in-depth understanding of our industry, professional approach and superior capabilities. They quickly brought our marketing efforts to a new level of professionalism and became an extension of our team. ClearEdge has done an excellent job creating consistency in our branding, messaging and focus, and their outsourced model is a very cost-effective investment for our business during its growth mode.”
— Steven Quarles, Founding Partner & CEO, KoreOne
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“TeamSoft has been highly successful in helping our clients achieve project success, but we really haven’t focused on marketing our services. As we considered the possibility of expanding into new markets, we wanted to engage a marketing agency that would help us promote our technology expertise, customer-intimate philosophy and true service value. ClearEdge did just that. They were insightful and easy to work with and they delivered exactly what we needed.”
— Eric Larson, Partner, TeamSoft
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“ClearEdge helped take our message and brand to an entirely new level. Their team is a pleasure to work with, and understands the IT services industry better than any other marketing team.”
— Mike Measures, President & COO, TEAM Information Services
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“Their understanding of multiple industries, from IT to Technical to Medical, is invaluable in supporting us across each line of our business. ClearEdge’s creative sales campaigns have helped us open doors that were closed to us in the past.”
— Bruce Whitaker, President, The Whitaker Companies
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“ClearEdge's marketing expertise, creative energy and professionalism impressed us tremendously during our entire partnership with them. Our satisfaction was always their primary objective and the entire staff was responsive and friendly. We couldn't have asked for better preparation, performance and results from the ClearEdge team. We would highly recommend them to anyone looking for a marketing partner.”
— John Rowan, Vice President, Midwest Warehouse
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“I’ve personally worked with members of the ClearEdge team on numerous occasions in the past, and have no doubt that they’re the most qualified team to manage our marketing efforts. ClearEdge has the invaluable ability to be both strategic and tactical, and when they say they’ll do something, you know they’ll come through.”
— Eric Archer, CEO, Staffing Now
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“It is a pleasure working with a firm that really gets our business. I have worked with other marketing professionals in the past and it has been painful—simply not the case with ClearEdge Marketing. The ClearEdge team is knowledgeable, ethical and focused on making their industry experience work for the benefit of their clients. I appreciate being able to ask and get honest opinions on the choices we make on my firm’s strategic and tactical deliverables. The people at ClearEdge know what they’re doing, and they execute extremely well.”
— Bob Moore, Founder & President, InfoTech Resources
