ClearEdge Connects Newsletter - July 2012  
 
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Is your business poised for success in today's digital world?

From social media and web-based networks to smart phones and tablets that connect us to a global commerce, digital technologies are forcing an unprecedented pace of change—with risks to businesses that fail to recognize and respond.
 

Fear not. ClearEdge is here to help you not just survive, but thrive! Born of the digital age, we understand the reach, speed and flexibility of digital and social media and how to help turn our clients into digital innovators. Our high-impact digital and social media services include:

• Web design and development
• Content creation
• SEO optimization
• Custom video creation
• Social media strategy, launch and management
• Blogging support

Speaking of digital success, congrats to ClearEdge client Harvey Nash for being recognized by Staffing Industry Analysts as having the best integrated social media program.

I’m also pleased to announce Brad Spirrison, Managing Editor for Appolicious and Sun-Times Tech Columnist, will be guest blogging for ClearEdge. I learned a lot from his first post about various business tools available. I hope you do, too.

Feel free to contact me with any questions. I'm always here to help!

 

Leslie Vickrey
President & Founder
ClearEdge Marketing
lvickrey@clearedgemarketing.com
Twitter: @lvickrey, @clearedgemktg
Facebook: www.facebook.com/clearedgemarketing

 
IN THIS ISSUE
Tips of the Trade
Client Spotlight
Client News
ClearEdge News
Featured Blogs
Meet Our Team
Events
Industry Insights
Presentations
 
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From monitoring tools and cloud sharing to centralized information, we've gathered a collection of our favorite marketing resources to help your business.

> Appolicious—Discover and share the latest and best iPhone, iPod Touch, iPad and Android apps through social recommendations.

> ConnectLeader—A Live Conversation Automation (LCA) solution, this great tool replaces hours of fruitless cold calling with guaranteed live conversations.

> Google Drive—Keep everything. Share anything. Similar to Dropbox, Google Drive allows users to access 5 GB of storage for free everywhere you are—on the web, in your home, at the office and on the go.

> LinkedIn/Twitter—Tweets are no longer automatically shared on LinkedIn, but LinkedIn users can still update LinkedIn connections and Twitter followers via the "Share" button.

> SocMetrics—A web-based, topical influencer platform allows you to identify influencers, understand who these people are, interact with them and then monitor your campaign.

> SproutSocial—This intuitive and easy-to-use social media management tool offers contact management, competitive insight, lead generation, reporting and analytics.

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Harvey Nash Case Study  
Award-Winning Webinar Series Positions Harvey Nash as Thought Leader, Expands Sales Reach
Harvey Nash developed a quarterly webinar series to help its leadership engage with clients/prospects across the U.S. and to demonstrate its thought leadership. The webinar series help increased sales and was the recipient of the Gold Tower Award for Best Webinar by Business Marketing Association.


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> Bartech Group:
Bartech Awards Suppliers for Outstanding Service and Client Commitment

Bartech Recognized as Top Five MSP Provider by HRO Today

> bswift:
bswift Unveils New User Interface, Consumerism and Exchange Tools

>CRi:
CRi Expands Solutions to Better Solve Client Challenges; Hires COO to Manage Growth and Operations

> Fieldglass:
Fieldglass CEO Jai Shekhawat Named Midwest Ernst & Young Entrepreneur Of The Year

> Harvey Nash USA:
U.S. CIOs Adjusting for Growth Says Harvey Nash/TelecityGroup 2012 CIO Survey

Beyond the Cool Factor: Harvey Nash USA Recognized by Staffing Industry Analysts for Best Integrated Social Media Campaign

> Indecon Solutions:
Indecon Solutions Hires Managing Director Mark Yario to Grow Chicago Footprint

> MPS Partners:
MPS Partners Welcomed into Microsoft's Virtual Technology Specialist Program

 
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ClearEdge Interactive Services Help Clients Drive Traffic
We understand the reach, speed and flexibility of digital and social media marketing to help you achieve your goals. CEM_Connects3_Button_LearnMore

ClearEdge to Sponsor and Facilitate Women's Luncheon
Join us at the 2012 TechServe Alliance Conference for the 7th Annual Women's Luncheon. Nov. 10, 2012 | 12:45 p.m. – 2 p.m. ET

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Guest Blog: Brad Spirrison, Managing Editor for Appolicious - The Sky's the Limit with These Mobile Apps for Cloud Computing | Read our blog.

Home Depot Provides Good Example of How Brands Should Respond on Social Media | Read our blog.

3 Ways for Your Startup to Flex Its Marketing Chops | Read our blog.

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SoCore Energy Testimonial
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Krzysztof Pabian   Krzysztof Pabian
VP, Interactive Services
Krzysztof helps clients to conceptualize and develop highly functional, visually appealing websites that boost ROI by attracting targeted visitors and facilitating online interaction resulting in resume submittals and lead generation.
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CEM_Connects3_EVENTS   CEM_Connects3_INSIGHTS   CEM_Connects3_PRES

TechServe Alliance Annual Conference
Nov. 8-10, 2012
Register today.

Women's Luncheon TechServe Alliance Annual Conference
Nov. 10, 2012 | 12:45 p.m. – 2:00 p.m. ET
Register today.

Blog: The Sky's the Limit with These Mobile Apps for Cloud Computing
Read the ClearEdge guest blog post from Brad Spirrison, Appolicious on his recommendations for the best mobile apps for cloud computing.


Blog: Social Media Recruitment & Staffing: We're Winning
Read the blog post from Robert Miano about how Harvey Nash USA made its social media platforms positive and plentiful recruitment resources for clients and IT professionals.

 

Find Them, Blitz Them, Win Them: How to Build Winning Sales Lead Generation Programs
ClearEdge's Leslie Vickrey and Menemsha Group's Dan Fisher share tips on building and managing target account programs. View the presentation.

Using Social Media to Grow Your Brand & Business
ClearEdge recently examined how social media is changing how businesses interact with customers, prospects and the media. View the presentation.

 
 
     
 
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