Likeability. It's Not Just for Politicians; It's for Your Business Too!

Be purposeful, be daring, be creative, be likable and have fun. These are just a few of the many lessons I gathered at the 2009 TechServe Alliance Conference & Tradeshow in Las Vegas a couple of weeks ago—as both an attendee and as a speaker. I want to share some of what I learned at the Conference with the hopes that these lessons inspire new thinking and clever 2010 strategies for your organization. MORE


Featured Blogs, Case Studies & Articles 

Blog—Why Sales Process Optimization is Mandatory for Long-Term Success 

Blog—It’s All About the List: List Development Strategies that Enhance Your Marketing Campaign (Part 3 of 3)

Case Study—Driving Predictable and Sustainable Revenue Growth Through Sales Process Optimization

Article—Solutions-style Marketing: It Can Work for You

Article—Your Web Site, Your Bottom Line: Making the Most of Your Most Important Marketing Investment

Article—Selling Marketing to Sales: 10 Ways to Help Sales Teams Successfully Leverage Marketing Tools & Resources


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Contact the ClearEdge team today to learn how we can provide your company with world-class marketing solutions that support your strategic goals.

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Latest ClearEdge News

ClearEdge & TechServe Alliance to Host 11/10 Webinar—Tags, Tweets & 2.0: Lessons in Social Media Musts & the Marketing Evolution


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Social media is unleashing a new world order of online engagement that your business cannot ignore. Whether in the form of blogs, podcasts, RSS feeds and Webinars—or YouTube, Twitter and Facebook—social media is having a profound impact on all walks of life and business. The Webinar will explore how to sort out the trends from the true-value tools, how to maintain professionalism and message control when traditional corporate barriers are breaking down and more.


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