Michelle LoGerfo, senior creative director
“Imaginative”

A nature lover with a vivid imagination, an artist’s keen eye and a decorating flair, Michelle LoGerfo serves as our creative guru. A multi-talented creative director, she develops the “look” of everything from marketing collateral to corporate brands to logo designs for ClearEdge clients across the nation.

Michelle has that rare ability to take conceptual ideas and bring them to life. Working closely with our account team and clients, she cleverly transforms the words and perspectives she hears into images and designs that are both eye-catching and effective.

After graduating from the Art Institute of Fort Lauderdale in 1987, Michelle spent 16 years perfecting her craft at small and large companies where she developed an extensive and impressive design portfolio. During that time, she held artistic and creative positions and worked on wide-ranging projects for clients such as Cunard Cruise Lines, Motorola, Alamo, Shelby Homes, PacFab and Ferragamo. Her most recent corporate position was in-house graphic designer for Spherion Corporation. In this role she created brochures, ads, direct mail pieces, online banner ads, Web site mockups, logos, newsletters, sales promotion items, in-house materials and other products.

Over the years, Michelle also built up a freelance business on the side and left the corporate world in 2004 to start her own graphic design business, Misalo Graphic Design, Inc. Michelle has worked on a full spectrum of design and graphic services for companies such as Harvey Nash, NACCB, TransTech, CARA, OnSite Recruit, BTE Consulting and Galmont Consulting.

Michelle and her husband reside in Coconut Creek, Florida and welcomed their first son in June 2009. A dreamer, gardener, naturalist, artist, designer and kid at heart…Michelle adds fuel to our creative fire!

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