ClearEdge & TechServe Alliance to Host Webinar—Tags, Tweets & 2.0: Lessons in Social Media Musts & the Marketing Evolution
Tuesday, November 10, 2009 from 12:30 p.m. – 1:30 p.m. ET
In the Webinar “Tags, Tweets & 2.0: Lessons in Social Media Musts & the Marketing Evolution” you will gain an understanding of the opportunities, challenges and key technologies behind social media marketing. We’ll share how to sort out the social media trends from the true-value tools, and examine best practices in maintaining professionalism and message control as traditional corporate and communication barriers are breaking down.
| WHO: |
ClearEdge Marketing President Leslie Vickrey, in partnership with TechServe Alliance (formerly NACCB) |
| WHAT: |
Social media is unleashing a new world order of online engagement that your business cannot ignore. Whether in the form of blogs, podcasts, RSS feeds and Webinars—or more recently YouTube, Twitter and Facebook—social media is having a profound impact on all walks of life and business. But how do you sort out the trends from the true-value tools? How do you maintain professionalism and message control when traditional corporate barriers are breaking down?
In this hour-long Webinar, ClearEdge President Leslie Vickrey will examine how social media is redefining customer, prospect and candidate interaction. A respected marketing industry veteran, Vickrey will help you discover ways your business can successfully integrate social media into its core marketing and recruitment strategies, as well as how business communications are changing forever as customers, technical experts, business partners and key problem solvers become central figures in your marketing platform.
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| WHEN: |
Tuesday, November 10, 2009
12:30 p.m. - 1:30 p.m. ET |
ADDITIONAL
INFORMATION: |
To register for the Webinar, please contact Julie Price Sheehan at price@techservealliance.org. For more information about the discussion, e-mail Jill Ruiz at jruiz@clearedgemarketing.com. |
About ClearEdge Marketing
ClearEdge Marketing provides innovative marketing solutions to small- and medium-sized professional services and staffing firms around the world. Through extensive industry experience and creative talent, the firm helps clients strategically and cost-effectively achieve critical marketing, branding, sales and PR goals. With its unique and flexible outsourced model, ClearEdge Marketing provides companies the benefits of a full-time marketing department without the associated overhead costs. Companies that rely on ClearEdge’s expertise include Harvey Nash, TechServe Alliance (formerly NACCB), ArrowStream, RiverPoint, MDI Group and Hollstadt & Associates.
ClearEdge Marketing is a WBENC-certified Women's Business Enterprise headquartered in Chicago, Illinois, with satellite offices in Florida and Massachusetts. To learn more, please visit www.clearedgemarketing.com. View ClearEdge’s Facebook profile at www.facebook.com/pages/ClearEdge-Marketing/20365672223.
About TechServe Alliance
TechServe Alliance (formerly NACCB) is a collaboration of IT services, clients, consultants and suppliers dedicated to advancing excellence and ethics within the IT services industry. Through its many proprietary products and services that are built upon the collective knowledge, buying power, and action of hundreds of IT services and thousands of world-class clients, TechServe Alliance enhances efficiency and supports its companies in identifying premier IT consulting opportunities. In addition to providing unparalleled access to industry information and best practices through both peer-to-peer knowledge sharing and subject-matter experts, TechServe Alliance also keeps its alliance companies regularly informed of critical industry data, business trends and legal and legislative developments and provides online access to an extensive library of industry-specific white papers. Committed to advancing the industry, TechServe Alliance promotes ethical business practices by sponsoring the Statement of Business Principles—an ethical code of conduct to which all members are required to subscribe. Headquartered just outside of the nation’s Capitol in Alexandria, Virginia, TechServe Alliance represents the interests of the industry before the U.S. Congress and other policymakers. Learn more at www.techservealliance.org.
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