ClearEdge to Support Marketing Efforts for One of Nation’s Largest Staffing Firms
Staffing Now engages ClearEdge to revitalize brand and go-to-market strategy
Chicago, IL (September 30, 2008)—Staffing Now, a leading provider of temporary and permanent high-end office clerical and professional staffing services, has engaged ClearEdge Marketing, a firm specializing in outsourced marketing solutions for professional services firms, to support the revitalization of its brand and go-to-market strategy.
Named by Staffing Industry Analysts as one of the Largest U.S. Staffing Firms in 2008, Staffing Now specializes in placing administrative and clerical professionals on a temporary and full-time basis, as well as finance, accounting, banking and legal professionals. Their singular goal is to quickly and effectively match the right employees with the right job opportunities.
ClearEdge teamed with Staffing Now to refresh its brand with a go-to-market strategy that clearly differentiates its market value. ClearEdge will also partner with Staffing Now’s internal marketing team to champion Web site strategy, client and candidate newsletters and direct mail campaigns to help the firm stay in front of key clients and candidates.
“I’ve personally worked with members of the ClearEdge team on numerous occasions in the past, and have no doubt that they’re the most qualified team to manage our marketing efforts,” commented Staffing Now CEO Eric Archer. “ClearEdge has the invaluable ability to be both strategic and tactical, and when they say they’ll do something, you know they’ll come through.”
“It’s an honor to work with one of the staffing industry’s largest, most respected firms,” said Leslie Vickrey, ClearEdge Marketing president and founder. “We’ve had a fantastic relationship with Eric over the years and look forward to helping Staffing Now meet its marketing and business goals.”
About ClearEdge Marketing
ClearEdge Marketing, headquartered in Chicago, IL, provides exceptional outsourced
marketing services to small- and medium-sized professional services firms around the
world. The ClearEdge team combines in-depth industry knowledge, technological savvy
and creative talent to provide clients with the highest level of service integrity and
maximum return on their marketing investment. Companies that rely on ClearEdge’s
expertise include Harvey Nash, NACCB, RiverPoint, TeamSoft, The Whitaker Companies, Galmont Consulting and The Armada Group. To learn more, please visit www.clearedgemarketing.com.
View ClearEdge’s Facebook profile here.
About Staffing Now
Based in Des Moines, IA, Staffing Now is a leading provider of temporary and permanent high-end office clerical and finance and accounting staffing, primarily to small and medium-sized companies. Founded in 1998 by former Robert Half executive Ron Smith, the company operates through 40+ offices in the Midwest, Northeast, Mid-Atlantic and Southeast regions of the U.S. With revenues in excess of $125 million, Staffing Now ranks among the top 100 U.S. staffing companies and was recently named to Staffing Industry Analysts’ list of the fastest growing private staffing companies in the U.S. Staffing Now is a portfolio company of Gryphon Investors. For more information about Staffing Now visit www.staffingnow.com. For more information about Gryphon Investors visit www.gryphoninvestors.com.
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